Delivering exceptional results that exceed your expectations.

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What I do

Promoting and supporting meaningful events takes careful communication, thoughtful presentation, and a keen sense of timing.
Not everyone can do it, but I’ve had some practise!

I specialise in providing marketing, promotional, and celebrant services that complement your event — whether you're hosting a wedding, memorial, festival, community celebration, or corporate gathering.

From crafting engaging messaging to delivering heartfelt ceremonies, I bring professionalism, creativity, and local insight to help make your event memorable. My role is to enhance what you've planned — not take over — ensuring your efforts reach the right people and leave a lasting impression.

With my support, you can focus on the event itself, knowing the words, promotions, and presentation are in good hands.

Weddings & Private Events

01

MC’ing and Show Hosting

Wedding Celebrant Services

Memorial Celebrancy

Event Promotions

02

Stakeholder & Media Liaison

Promotional Content

On-the-day Support

Strategic Marketing

03

Marketing Strategy

Branded Marketing Material

Campaign Delivery

Event Operations

04

Logistics & Timelines Coordination

On-site Support & Troubleshooting

Suppliers & Venues Liaison

  • She's bloody amazing! Annabel's been promoting and managing Wheels at Wanaka media since 2018 i.e. from scratch! From communicating a bare concept, finding our niche and capitalising on that passion, takes skills. We grew Wheels at Wanaka from a bunch of blokes in a paddock frothing over old tractors, into a major international destination event - the biggest show on wheels in Australasia. We unfolded a beast, rode it and carefully wrapped it up in a bow, going out with a bang of 65,000 attendees. To say she smashed it, is an understatement. Thanks Annabel for telling the unique story of and celebrating our everyday south island heroes. You're a legend.

    Colleen Nisbet, Event Manager, Wheels at Wanaka

  • Annabel brings incredible energy and expertise to every project! We’ve engaged her for a range of work including strategic marketing, event planning, project management, copywriting, and proofreading — all delivered with precision, positivity, and professionalism. Her attention to detail and ability to hit tight deadlines is outstanding. We love working with her!

    Kiriana Glasson, Director, Glue Creative

  • Annabel played a pivotal role in the success of the 2025 UIM World Jet Sprints event, delivering record ticket sales through her work in promotions, social media management, sponsorship recruitment, and consistent, professional communications across all platforms. Her expertise, dedication, and results-driven approach made a measurable impact—highly recommend!

    Andrew Craig, President, Southern Jet Sprints Club Inc

  • Having Annabel has been pivotal in the success of Bayleys Tussock Country - NZ's Country Music Festival. Her skillset in event planning and marketing are second to none. Combine that with an ability to see the vision of others, a willingness to role up the sleeves to achieve it, all with superb people skills make Annabel a vital member of our team.

    Jeff Rea, Chairperson, NZ Country Music Festival Trust

Moments I’ve Helped Shape:

Wheels at Wanaka

  • Every second Easter, thousands of tractors, cars, trucks, and massive earthmovers roll into Wanaka - along with the passionate fans who love them. It’s my job to help make that happen!

    Since the inaugural Wheels at Wanaka event in 2019, I’ve proudly led the charge as Promotions and Media Manager, driving nationwide awareness through strategic marketing, media engagement, and targeted campaigns. Alongside promotions, I also manage event coordination, overseeing the logistics, planning, and behind-the-scenes operations that power this large-scale vintage machinery and vehicle festival.

    Wheels at Wanaka is a high-octane celebration of all things on wheels—steam engines, farming heritage, classic cars, bikes, trucks, earthmovers, and more. Spanning over 50 acres, it features crowd favourites like tractor pulling, Enduro-X competitions, live parades, and a non-stop schedule of action that keeps the energy buzzing all weekend long.

  • Every year in April:

    http://www.wheelsatwanaka.co.nz/

Tussock Country Music Festival

  • Each May, I head to Gore for a full month of hands-on festival coordination for the Tussock Country Music Festival that runs for 10 days over the end of May into June.

    Since 2021, I’ve been heavily involved in managing festival promotions, overseeing media campaigns, writing grant applications, and recruiting and coordinating a team of dedicated volunteers.

    With over 70 events packed into ten days, it’s a high-energy, multi-layered operation and, when the work’s done, you’ll still find me toe-tapping my way through as many performances as I can squeeze in.

  • Every year in May:

    https://www.tussockcountry.nz/

Tussock Country Ute Muster

  • An event within an event! The Tussock Country Ute Muster happens on the 3rd day of the Country Music Festival and is a chance to show off the ute, the dog, and the mullet.

    In amongst my event management role for the Tussock Country Music Festival I also organise this off-shoot event. It gives those attending a chance to show off their utes and involves 12 categories of prizes, plus a street convoy.

  • On the 3rd day of the Tussock Country Music Festival:

    https://www.tussockcountry.nz/tussock-country-ute-muster

UIM World Jetsprint Championship

  • Working with the Southern Jetsprint Club, I've been fortunate enough to be at the helm of corporate sponsorship and promotions for the UIM World Jetsprint Championship,

  • Every year in January:

    https://www.facebook.com/wanakajetsprint/

NZ Elite Motorsport Academy

  • The Elite MotorSport Academy is New Zealand’s top-tier development program for up-and-coming motorsport stars—and I’m lucky enough to be part of it!

    Each year, a talented group of young competitors from across the motorsport world kicks off their 12-month journey with an intensive week-long camp in Dunedin.

    I get to jump in and share some of the hard-earned lessons I’ve learned about sponsorship and storytelling with these seriously inspiring athletes.

    It’s fast-paced, full-on, and always one of the highlights of my year!

  • https://motorsport.org.nz/elite-motorsport-academy/

Celebrant South

  • Choosing a celebrant is a big deal—but it doesn’t have to be stressful! I'm in my early forties, a little younger than your average celebrant, which means I bring fresh energy, a modern vibe, and over 100 unforgettable ceremonies' worth of experience.

    I'm approachable, organised, and not shy about taking the reins when needed. Whether it’s a wedding, funeral, or memorial, I work closely with you to create a ceremony that’s heartfelt, meaningful, and totally you.

  • Find out more here:

    https://www.celebrantsouth.co.nz/

Ready to bring your vision to life?

Feel free to contact me via email or fill out our contact form to discuss the details for your upcoming event. I’m excited to work with you and turn your ideas into an exceptional experience!